People & Planet

We at Mifuko have been radically sustainable from the beginning, striving for sustainability in everything we do. We are determined to be a part of building a better, sustainable future. We want to contribute to solving the issues humanity faces, such as poverty, gender inequality, pollution, and loss of biodiversity.

Social Impact

Mifuko is a social enterprise with a mission of empowering women in rural Africa. Mifuko supports local entrepreneurship and community building through self-help groups. The women in these groups meet weekly to discuss, weave baskets and pass on traditional craft skills. The groups provide loans to members in need, enabling them to invest in family welfare or small business.

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Economic impact

In Kenya, climate change has led to recurring droughts making farming, traditionally the primary source of income and sustenance, an unreliable foundation for a stable livelihood. The income our artisans earn from Mifuko basket weaving helps ensure that families are cared for when crops can no longer provide security.

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Environmental impact

We are committed to actively fighting climate change with two strategies: strengthening people’s resilience to climate change and limiting our own environmental impact. All Mifuko products are handmade from sustainable materials. The entire supply chain is transparent and Mifuko offsets carbon emissions from the shipping between Kenya and Finland.

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Sustainability Report

We approach sustainability from a broad perspective, which we believe is necessary to ensure the global health of society and the planet. We are committed to reducing our carbon emissions and offsetting our footprint by donating to Mifuko Trust’s Agroforestry project. The agroforestry project develops new farming techniques, sets up tree nurseries, plants trees and trains agroforestry ambassadors. To measure our impact more accurately, we have introduced a GHG protocol in our reporting.

Read more about our sustainability principles and how we implement them in our operations in our latest Sustainability Report:

Reducing GHG emissions

We use the GHG protocol to calculate our environmental footprint. This helps us to understand the emissions in our supply chain and to think about ways to reduce them. The goal is to minimise emissions from our operations and offset the mandatory emissions by donating to the Mifuko Trust.

Our emissions

Our emissions in 2022 were 227,5 tCO2 in total. Of this, transport and business travel accounted for 90% and raw materials for 9%. Air freight is by far the largest source of emissions. By changing shipments by air from Kenya to Helsinki to sea shipments, we will see remarkable reduction in emissions from transport, enabling us to meet our goal for 2023. We are also focused on using and developing materials with a low carbon footprint and using recycled materials whenever possible.

Sustainable Development Goals

Mifuko wants to contribute to solving the issues humanity faces, such as poverty, gender inequality, pollution, and loss of biodiversity. Our efforts are guided by the Sustainable Development Goals (SDGs) of the United Nations.

Our primary SDGs are:

  • Goal 1. End poverty in all its forms everywhere
  • Goal 5. Achieve gender equality and empower all women and girls
  • Goal 6. Ensure availability and sustainable management of water and sanitation for all
  • Goal 12. Ensure sustainable consumption and production patterns
  • Goal 13. Take urgent action to combat climate change and its impact

Mifuko Trust

To further support Mifuko’s social mission, Mifuko started a non-profit organisation Mifuko Trust in 2012. Mifuko Trust improves the quality of life of communities in rural East-Kenya through donations and projects related to sanitation and climate change mitigation. Mifuko Trust has built dry toilets in the area, trained women’s groups in soap-making and hygiene practices, and the latest project trains women's communities in new farming techniques and agroforestry to help them adapt to climate change.

Mifuko Trust works with over two dozen self-help groups, reaching approximately 1,300 low-income families. Families have five members on average, so the Trust directly and positively impacts the lives of some 6,500 women, men, and children in the region. Mifuko Trust is a fully independent organisation. Through private and institutional funding, Mifuko Trust works with partners in Finland, Kenya and beyond to implement projects and other initiatives.

10 principles

Read more about the ten fair trade principles that every WFTO member organisation must follow.


Learn more about what it means to be radically sustainable and have a
positive impact.

Mifuko Trust

Mifuko Trust was founded to tackle poverty and increase the well-being of our artisans.

Mifuko Blog

Latest articles

Ruth’s Mifuko Story

Ruth’s Mifuko Story

Mifuko’s Production Manager Ruth Kalondu has been a key member of the Mifuko team from the start. Here she tells her story with Mifuko.


In 2022, Anna Puu met Mari Martikainen, one of the founders of Mifuko, and heard about Mifuko Trust's work for the first time and she decided to get involved in the organization. 


In 2023, Mifuko Women Development Community-based Organisation initiated a project to procure 41 essential water tanks for Mifuko Trust’s agroforestry ambassadors. One of the beneficiaries is Eunic...