Fair Trade

At Mifuko, fair trade means putting people and the planet first in all our decisions. We look at the sustainability of our business from the perspective of social, economic and environmental impacts.

Member of WFTO

Mifuko is a proud member of the WFTO, a respected network of social enterprises engaged in Fair Trade. Its members must demonstrate that they put people and the planet first, and that they adhere to Fair Trade principles.

Fair Trade Enterprises impact 1 million livelihoods, 74% of whom are women. These enterprises transform local communities, pioneer upcycling, empower women, champion refugee rights and practice organic farming.

WFTO's Guarantee System

WFTO's Guarantee System ensures that a company adheres to fair trade principles and meets the criteria of a social enterprise. The company puts the interests of producers first and has a clear social mission. All this must be reflected in the company's structures, business model, operations and supply chains. The WFTO Guarantee System therefore assesses the whole business - not just a specific product, ingredient or supply chain.

Strict assessment

Compliance with Fair Trade principles is assessed through extensive self-assessments, peer visits and external audits. Companies that meet the requirements are awarded the "Guaranteed Fair Trade" label to show that their products have been produced in accordance with Fair Trade principles.

Click on the images below to find out more about Fair Trade principles and how they are implemented at Mifuko, our corporate responsibility and our non-profit association Mifuko Trust.

10 principles

Read more about the ten fair trade principles that every WFTO member organisation must follow.

Sustainability

Learn more about what it means to be radically sustainable and have a
positive impact.

Mifuko Trust

Mifuko Trust was founded to tackle poverty and increase the well-being of our artisans.

Mifuko Blog

Latest articles

INTRODUCING A MIFUKO TRUST WATER TANK BENEFICIARY

INTRODUCING A MIFUKO TRUST WATER TANK BENEFICIARY

In 2023, Mifuko Women Development Community-based Organisation initiated a project to procure 41 essential water tanks for Mifuko Trust’s agroforestry ambassadors. One of the beneficiaries is Eunic...
Weaving a friendship

Weaving a friendship

On this Valentine’s Day, we share the heartwarming story of Anna and Ruth, brought together by shared passions and unwavering support for one another.
Mifuko 15 years: Under the mango tree

Mifuko 15 years: Under the mango tree

This is the story of how the idea for Mifuko came about. It all started in Kenya, where Kiondo basket weaving is a traditional craft.